emotions

Nonprofits Miss Opportunities When They Don’t Use Storytelling

Nonprofits Miss Opportunities When They Don’t Use Storytelling

Storytelling can be an important tool for nonprofits to communicate the important work they do, yet many organizations still rely on stats and other messages that don't resonate. How can you take advantage of storytelling at your organization? 

Why Storytelling Works

Why Storytelling Works

Humans are hardwired for stories. It’s literally part of our brain chemistry. We evolved with stories as a species and storytelling is integral in how we relate to and make connections with one another. It’s in our favorite books and TV shows, it’s integral to every major religion, and most of us listen to and tell stories daily whether we mean to or not.