Bring Storytelling to Your Team
Greater Good Storytelling has a series of workshops and facilitations that help team members realize the value of storytelling, understand the elements of powerful storytelling, and use storytelling effectively in their professional lives.
Below are descriptions of the most popular storytelling workshops for organizations. All workshops can be combined and/or customized to suit your specific organizational needs.
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Storytelling for Organizational Communication
Important stories happen everyday at your business. By learning how to understand, capture, and share these stories, organizations will have a wealth of important material to share for marketing, team building, company culture, and more. This workshop walks participants through a step-by-step process of seeing, understanding, and sharing the stories that exemplify the mission and goals of the organization.
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Storytelling for Business Development
Storytelling is at the core of all human communication. This workshop will help your business development team better understand how to identify and craft the stories that best communicate the value of your organization, resonate with your potential clients, and inspire them to take action.
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Understand Your Customers with Storytelling
Your customers have a story and by learning how to tap into it you’ll be able to better understand how to craft and deliver more resonate sales messages. This workshop walks participants through a process that takes them into their customers’ minds, imagining their hopes and fears, and developing a set of validatable ideas about what inspires them to take the next step.
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Creating a “Culture of Storytelling” in Your Organization
What does it mean to create a “culture of storytelling” in your organization and what are the benefits? This workshop will introduce some basic ideas for how to build storytelling into the culture of an organization for better communication, stronger group cohesion, and more consistent reaffirmation of the organization’s mission and values.
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Storytelling for Leadership Team Building
An engaged leadership team that actively works to communicate the mission and value of the organization to their staff is the envy of every CEO. This workshop creates a stimulating and memorable environment from which to tap into the ideas that inspire your leadership team, have them share these stories with each other, and learn to better communicate the stories within the organization. This is a great facilitation for your next management retreat!
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Sharing a Leadership Vision with Storytelling
Being a leader means having a vision. One of the most powerful methods for communicating a vision is storytelling. This workshop will provide a basic framework for how leaders can harness storytelling to communicate their vision--both inside and outside of their organization--on how a problem can be solved or the world can be improved through the organization’s mission. This is another great workshop for leadership retreats!